{"id":16133,"date":"2022-09-17T10:21:00","date_gmt":"2022-09-17T02:21:00","guid":{"rendered":"https:\/\/www.073980.com\/?p=16133"},"modified":"2022-09-13T15:33:12","modified_gmt":"2022-09-13T07:33:12","slug":"tiktok%e7%8e%b0%e5%9c%a8%e7%9a%84%e8%90%a5%e9%94%80%e6%a8%a1%e5%bc%8f%e6%98%af%e4%bb%80%e4%b9%88%ef%bc%9f%e6%8f%ad%e7%a7%98tiktok%e5%93%81%e7%89%8c%e8%90%a5%e9%94%80%e6%80%9d%e8%b7%af","status":"publish","type":"post","link":"https:\/\/www.073980.com\/16133.htm","title":{"rendered":"TikTok\u73b0\u5728\u7684\u8425\u9500\u6a21\u5f0f\u662f\u4ec0\u4e48\uff1f\u63ed\u79d8TikTok\u54c1\u724c\u8425\u9500\u601d\u8def"},"content":{"rendered":"

\u968f\u7740\u793e\u4ea4\u5a92\u4f53\u7684\u5feb\u901f\u53d1\u5c55\uff0c\u5f88\u591a\u5546\u5bb6\u90fd\u5f00\u59cb\u901a\u8fc7\u5404\u5927\u793e\u4ea4\u5a92\u4f53\u63a8\u5e7f\u5f15\u6d41\uff0c\u662f\u4e00\u4e2a\u975e\u5e38\u4e0d\u9519\u7684\u65b9\u5f0f\u3002tiktok\u76ee\u524d\u662f\u975e\u5e38\u53d7\u5927\u5bb6\u559c\u6b22\u7684\uff0c\u4e0b\u8f7d\u91cf\u5df2\u7ecf\u8d85\u8fc7\u4e863\u4ebf\uff0c\u77ed\u89c6\u9891\u7684\u73a9\u6cd5\u76ee\u524d\u66f4\u52a0\u9002\u5408\u6d88\u8d39\u8005\u3002\u90a3\u4e48TikTok\u73b0\u5728\u7684\u8425\u9500\u6a21\u5f0f\u662f\u4ec0\u4e48?\u6211\u4eec\u4e0b\u9762\u4e00\u8d77\u6765\u770b\u4e00\u4e0b\u5427\u3002<\/p>\n

\"4cdefeda81744aafd240e36a22096f19\"\u4e3a\u4ec0\u4e48\u8bf4TIKTOK\u662f\u54c1\u724c\u8425\u9500\u7684\u7edd\u4f73\u5e73\u53f0?<\/strong><\/p>\n

A. \u5efa\u7acb\u54c1\u724c\u77e5\u540d\u5ea6<\/p>\n

\u5728tiktok\u4e0a\uff0c\u5373\u4f7f\u7528\u6237\u6ca1\u6709\u79ef\u6781\u641c\u7d22\u60a8\u7684\u54c1\u724c\uff0c\u5982\u679c\u5185\u5bb9\u4e0e\u4ed6\u4eec\u76f8\u5173\uff0c\u4ed6\u4eec\u4ecd\u7136\u4f1a\u770b\u5230\u60a8\u7684\u5185\u5bb9\u3002\u56e0\u4e3aTikTok\u7684\u7b97\u6cd5\uff0c\u4e2a\u6027\u5316\u7684\u63a8\u8350\u7b97\u6cd5\u4f1a\u5728\u7528\u6237\u4f7f\u7528\u5e94\u7528\u7a0b\u5e8f\u65f6\u4e86\u89e3\u7528\u6237\u53ca\u5176\u5174\u8da3\uff0c\u7136\u540e\u8c03\u6574\u4ed6\u4eec\u7684\u4f53\u9a8c\u4ee5\u5339\u914d\u3002<\/p>\n

\u6beb\u65e0\u7591\u95ee\uff0cTikTok \u4e3a\u8425\u9500\u4eba\u5458\u548c\u54c1\u724c\u5546\u63d0\u4f9b\u4e86\u4e00\u4e2a\u5de8\u5927\u7684\u673a\u4f1a\uff0c\u4ee5\u5168\u65b0\u7684\u3001\u5f15\u4eba\u5165\u80dc\u7684\u65b9\u5f0f\u63a5\u89e6\u4ed6\u4eec\u7684\u76ee\u6807\u53d7\u4f17\u3002<\/p>\n

B. \u5b8c\u7f8e\u7684\u60c5\u611f\u5185\u5bb9\u8868\u8fbe<\/p>\n

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\u5728\u5e7f\u544a\u4e2d\u6316\u6398\u60c5\u611f\uff0c\u4e13\u6ce8\u4e8e\u8bb2\u8ff0\u80fd\u5f15\u8d77\u542c\u4f17\u5171\u9e23\u7684\u9f13\u821e\u4eba\u5fc3\u7684\u6545\u4e8b\uff0c\u4ee5\u60c5\u611f\u5316\u7684\u65b9\u5f0f\u5ba3\u4f20\u54c1\u724c\u4ef7\u503c\u548c\u4f7f\u547d\uff0c\u5236\u4f5c\u5177\u6709\u89c6\u89c9\u51b2\u51fb\u529b\u548c\u4ee4\u4eba\u96be\u5fd8\u7684\u5e7f\u544a\uff0c\u5438\u5f15\u5e73\u53f0\u7528\u6237\u7684\u6ce8\u610f\u3002<\/p>\n

C. \u5f71\u54cd\u8005\u8425\u9500\u7684\u7edd\u4f73\u5e73\u53f0<\/p>\n

\u4e0e Instagram \u76f8\u6bd4\uff0cTikTok \u7528\u6237\u66f4\u6709\u53ef\u80fd\u76f8\u4fe1\u6709\u5f71\u54cd\u529b\u7684\u4eba\u7684\u63a8\u8350\uff0c\u56e0\u4e3a\u5e73\u53f0\u4e0a 99% \u7684\u5185\u5bb9\u8ba9\u4eba\u611f\u89c9\u771f\u5b9e\u4e14\u76f8\u5173\u3002\u5728 TikTok \u4e0a\uff0c\u54c1\u724c\u4e0e\u4ed6\u4eec\u7684\u53d7\u4f17\u80fd\u591f\u66f4\u597d\u7684\u8054\u7cfb\u3002\u800c\u4e14\u5728 TikTok \u4e0a\u8fdb\u884c\u7f51\u7ea2\u8425\u9500\u975e\u5e38\u5212\u7b97\uff0c\u8fd9\u4e5f\u6210\u4e3a\u8bb8\u591a\u5c0f\u578b\u4f01\u4e1a\u66f4\u5b9e\u60e0\u7684\u9009\u62e9\u3002<\/p>\n

70%\u7684\u7528\u6237\u8ba4\u4e3aTikTok\u5177\u6709\u5a31\u4e50\u6027\uff0c\u53d1\u73b0\u65b0\u4e8b\u7269\u548c\u65b0\u5185\u5bb9\u662fTikTok\u80fd\u591f\u5177\u6709\u201c\u5a31\u4e50\u6027\u201d\u7684\u5173\u952e\u56e0\u7d20\u3002\u5728\u5a31\u4e50\u4e2d\u4e3a\u7528\u6237\u63d0\u4f9b\u4ef7\u503c\u548c\u4fe1\u606f\u5c06\u5e2e\u52a9\u54c1\u724c\u786e\u7acb\u4e3a\u4f18\u8d28\u5185\u5bb9\u7684\u6765\u6e90\uff0c\u5e76\u83b7\u5f97\u76ee\u6807\u53d7\u4f17\u7684\u4fe1\u4efb\u3002<\/p>\n

TikTok\u5df2\u7ecf\u521b\u9020\u4e86\u4e00\u4e2a\u4e0d\u540c\u4e8e\u4f20\u7edf\u793e\u4ea4\u5e73\u53f0\u548c\u4f20\u7edf\u5a31\u4e50\u6e20\u9053\u7684\u72ec\u7279\u7a7a\u95f4\u3002\u5728\u8fd9\u4e2a\u7a7a\u95f4\u91cc\uff0c\u54c1\u724c\u53ef\u4ee5\u7528\u201c\u5a31\u4e50\u5316\u201d\u7684\u65b9\u5f0f\uff0c\u9ad8\u6548\u4f20\u9012\u54c1\u724c\u4fe1\u606f\u3002<\/p>\n

TikTok\u4e0a\uff0c\u79ef\u6781\u53c2\u4e0e\u5e73\u53f0\u8d8b\u52bf\u7c7b\u8bdd\u9898\u7684\u89c6\u9891\u5236\u4f5c\u4e0e\u54c1\u7c7b\u63a8\u8350\uff0c\u80fd\u4e3a\u54c1\u724c\u9500\u552e\u989d\u5e26\u6765\u5de8\u5927\u4f18\u52bf\u3002\u968f\u7740\u7528\u6237\u5bf9\u4e8e\u4ea7\u54c1\u7684\u5174\u8da3\u6108\u53d1\u6d53\u539a\uff0c\u54c1\u724c\u8fd8\u5e94\u8be5\u4f9d\u9760\u521b\u9020\u6027\u7684\u65b9\u5f0f\u8fdb\u884c\u5145\u5206\u7684\u81ea\u6211\u8868\u8fbe\uff0c\u5e76\u4e0e\u793e\u533a\u7528\u6237\u4fdd\u6301\u826f\u597d\u6c9f\u901a\u3002\u901a\u8fc7\u5438\u5f15\u53d7\u6b22\u8fce\u7684\u521b\u4f5c\u8005\u3001\u4e0d\u65ad\u5229\u7528\u5e73\u53f0\u8d8b\u52bf\uff0c\u4ee5\u53ca\u771f\u5b9e\u7684\u7528\u6237\u8bc4\u4ef7\uff0c\u54c1\u724c\u80fd\u4ee5\u524d\u6240\u672a\u6709\u7684\u65b9\u5f0f\u5438\u5f15\u4ed6\u4eec\u7684\u89c2\u4f17\u3002<\/p>\n

TikTok \u8425\u9500\u7684\u7c7b\u578b<\/strong><\/p>\n

1.\u4fe1\u606f\u6d41\u5e7f\u544a<\/p>\n

\u4fe1\u606f\u6d41\u5e7f\u544a\u5728\u56fd\u5185\u5e73\u53f0\u5f88\u5e38\u89c1\uff0c\u5728\u6d77\u5916TikTok\u4e5f\u662f\u3002\u5b83\u662f\u5728\u7528\u6237\u53d1\u73b0\u9875\u9762(\u5373\u201cFor You\u201d)\u4e0a\u7684\u89c6\u9891\uff0c\u4e5f\u5c31\u662f\u7528\u6237\u6253\u5f00\u5e94\u7528\u7a0b\u5e8f\u65f6\u767b\u9646\u7684\u5730\u65b9\u3002\u6839\u7eddTikTok\u7684\u7b97\u6cd5\uff0c\u5728\u7528\u6237\u53d1\u73b0\u9875\u9762\uff0cTikTok\u4f1a\u5c06\u5176\u63a8\u9001\u7ed9\u53ef\u80fd\u5bf9\u5b83\u4eec\u611f\u5174\u8da3\u7684\u7528\u6237\u3002<\/p>\n

2.\u9876\u89c6\u56fe\u5e7f\u544a<\/p>\n

TikTok \u4e0a\u7684 TopView \u5e7f\u544a\u662f\u6bcf\u5929\u51fa\u73b0\u4e00\u6b21\u7684\u89c6\u9891\uff0c\u5728\u7528\u6237\u7b2c\u4e00\u6b21\u6253\u5f00\u5176\u5e94\u7528\u540e\u7acb\u5373\u51fa\u73b0\u3002\u4e0b\u9762\u662f\u7cd6\u679c\u516c\u53f8M&M\u4e3a\u5ba3\u4f20\u865a\u62df\u4e07\u5723\u8282\u4f53\u9a8c\u800c\u5236\u4f5c\u7684 TopView \u5e7f\u544a\u793a\u4f8b\u3002<\/p>\n

TopView \u5e7f\u544a\u6700\u957f\u53ef\u8fbe 60 \u79d2\uff0c\u8fd9\u6bd4 TikTok\u4e00\u822c\u89c6\u9891\u65f6\u95f4\u8981\u957f\u3002\u56e0\u6b64\uff0c\u5b83\u975e\u5e38\u9002\u5408\u9700\u8981\u66f4\u957f\u65f6\u95f4\u5173\u6ce8\u7684\u4ea7\u54c1\u505a\u5e7f\u544a(\u6bd4\u5982\u7535\u89c6\u9884\u544a\u7247)\u3002\u5f53\u7136\uff0c\u4f60\u7684\u9884\u7b97\u4e5f\u5f97\u591f\u3002<\/p>\n

3.Spark Ads<\/p>\n

\u8fd9\u662fTikTok\u63a8\u51fa\u7684\u5e7f\u544a\u4ea7\u54c1Spark Ads\uff0c\u54c1\u724c\u65b9\u53ef\u4ee5\u901a\u8fc7\u8be5\u5e7f\u544a\u5de5\u5177\u5c06\u81ea\u5df1\u7684\u4ea7\u54c1\u4e0e\u76f8\u5173\u5185\u5bb9\u5173\u8054\u8d77\u6765\uff0c\u54c1\u724c\u4e0d\u4ec5\u65e0\u9700\u521b\u4f5c\u5185\u5bb9\uff0c\u4e5f\u4e0d\u9700\u8981\u8054\u7cfb\u521b\u4f5c\u8005\u521b\u4f5c\u6216\u662f\u6295\u653e\u5e7f\u544a\u3002 \u54c1\u724c\u53ef\u901a\u8fc7Spark Ads\u8bc6\u522b\u51fa\u53ef\u80fd\u9002\u5408\u5176\u5e7f\u544a\u7684\u89c6\u9891\u5185\u5bb9\u2014\u2014\u4f8b\u5982\u5f53\u67d0\u6b3e\u4ea7\u54c1\u51fa\u73b0\u5728\u67d0\u4e2a\u7f8e\u5986\u535a\u4e3b\u89c6\u9891\u4e2d\u7684\u65f6\u5019\uff0c\u54c1\u724c\u53ef\u4ee5\u8054\u7cfb\u8be5\u535a\u4e3b\u5e76\u5c06\u4ed6\/\u5979\u7684\u89c6\u9891\u8fdb\u884c\u526a\u8f91\u7b49\u4e8c\u6b21\u521b\u4f5c\uff0c\u7528\u4e8e\u5e7f\u544a\u6295\u653e\u3002<\/p>\n

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4.\u6807\u7b7e\u6311\u6218<\/p>\n

\u54c1\u724c\u6807\u7b7e\u662f\u54c1\u724c\u7528\u6765\u6fc0\u52b1\u7528\u6237\uff0c\u8ba9\u4ed6\u4eec\u56f4\u7ed5\u76f8\u5173\u6807\u7b7e\u521b\u5efa\u5185\u5bb9\u7684\u5e7f\u544a\u3002\u4e0d\u77e5\u9053\u9898\u4e3b\u5e73\u5e38\u542c\u4e0d\u542c\u6b4c\uff0c\u5f88\u591a\u6b4c\u624b\u5728\u53d1\u6b4c\u65f6\uff0c\u4e5f\u4f1a\u7528#XXXchallenge\uff0c\u6765\u5e26\u52a8\u8ddf\u591a\u7684\u4eba\u6765\u5173\u6ce8\u3002<\/p>\n

\u97e9\u56fd\u6b4c\u624bZICO\u5728\u53d1\u884c\u81ea\u5df1\u6b4c\u66f2\u300aanysong\u300b\u65f6\uff0c\u540c\u65f6\u53d1\u8d77\u4e86#anysongChallenge\u7684\u6d3b\u52a8\uff0c\u9f13\u52b1\u66f4\u591a\u7684\u4eba\u6765\u7ffb\u8df3\u3002#anysongChallenge\u4e3b\u9898\u6807\u7b7e\u5df2\u83b7\u5f97600\u4e07\u4ebf\u6b21\u89c2\u770b\u3002<\/p>\n

\u5047\u5982\uff0c\u4f60\u60f3\u5728TikTok\u4e0a\u63a8\u5e7f\u81ea\u5df1\u7684\u8fd0\u52a8\u670d\u3002\u4f60\u53ef\u4ee5\u521b\u5efa\u4e00\u4e2a\u7c7b\u4f3c#InMyRedShirt\u7684\u6807\u7b7e\uff0c\u8ba9KOL\u7528\u4f60\u8fd9\u4e2a\u6807\u7b7e\uff0c\u7a7f\u7740\u4f60\u4eec\u7684\u8863\u670d\uff0c\u62cd\u6444\u4efb\u4f55\u53ef\u4ee5\u5ba3\u4f20\u4f60\u4eec\u7684\u8863\u670d\u7684\u89c6\u9891\u3002<\/p>\n

5.\u54c1\u724c\u884d\u751f<\/p>\n

\u8fd9\u4e2a\u63a8\u5e7f\u7c7b\u578b\uff0c\u53ef\u80fd\u4e0d\u9002\u5408\u9898\u4e3b\uff0c\u66f4\u9002\u5408\u5927\u54c1\u724c\u3002\u4f46\u4e3a\u4e86\u66f4\u5168\u9762\u5730\u4ecb\u7ecdTikTok\u5e7f\u544a\u7c7b\u578b\uff0c\u6211\u8fd8\u662f\u5728\u6b64\u7b80\u5355\u4ecb\u7ecd\u4e00\u4e0b\u3002<\/p>\n

\u4f60\u53ef\u4ee5\u6d3b\u7528\u4f60\u7684\u54c1\u724clogo\uff0c\u5c06\u884d\u751f\u5230\u4e3a\u8d34\u7eb8\u3001\u6ee4\u955c\uff0c\u4f7fTikTok\u7528\u6237\u5728\u62cd\u6444\u89c6\u9891\u4e2d\u4f7f\u7528\u3002<\/p>\n

Puma\u75283D \u8d34\u7eb8\u63d0\u793a\u7528\u6237\u7528\u8db3\u7403\u73a9\u865a\u62df\u73b0\u5b9e\u6e38\u620f\u3002\u4ed6\u4eec\u5c06\u4ed6\u4eec\u7684\u54c1\u724c\u6548\u5e94\u8d34\u7eb8\u4e0e\u6807\u7b7e\u6311\u6218\u76f8\u7ed3\u5408\uff0c\u8be5\u6311\u6218\u751f\u6210\u4e86\u8d85\u8fc7 100,000 \u4e2a\u7528\u6237\u751f\u6210\u5185\u5bb9\u7684\u89c6\u9891\u3002<\/p>\n

6.TikTok\u7ea2\u4eba\u8425\u9500\u7b56\u7565<\/p>\n

1.\u91cd\u89c6KOL\u7684\u80cc\u666f\u60c5\u51b5\u5ba1\u67e5<\/p>\n

\u636e\u8c03\u67e5\uff0c\u670985%\u7684\u4f01\u4e1a\u4f1a\u8003\u8651\u81ea\u8eab\u54c1\u724c\u5b89\u5168\u6027\uff0c75%\u7684\u54c1\u724c\u5bf9KOL\u7684\u865a\u5047\u7c89\u4e1d\u548c\u6b3a\u8bc8\u884c\u4e3a\u8868\u793a\u62c5\u5fe7\u3002<\/p>\n

\u56e0\u6b64\uff0c\u5bf9\u5e0c\u671b\u5c55\u5f00\u5408\u4f5c\u7684KOL\u80cc\u540e\u7684\u6570\u636e\u4e0e\u5176\u4ed6\u8be6\u7ec6\u60c5\u51b5\u975e\u5e38\u91cd\u8981\uff0c\u54c1\u724c\u5728\u786e\u5b9a\u5408\u4f5c\u524d\uff0c\u4e00\u5b9a\u8981\u6392\u67e5\uff0c\u52a1\u5fc5\u4e8b\u65e0\u5de8\u7ec6\u3002<\/p>\n

2.\u521b\u5efa\u6700\u4f73 TikTok\u8425\u9500\u89c6\u9891\u7684\u79d8\u8bc0<\/p>\n

(1)\u8d4b\u4e88KOL\u66f4\u591a\u7684\u521b\u9020\u7a7a\u95f4<\/p>\n

\u5176\u5b9e\u8fd9\u4e2a\u5c31\u6d89\u53ca\u5230\u4e00\u4e2a\u70b9\uff0c\u6211\u4eec\u627e\u7ea2\u4eba\u7684\u521d\u8877\u662f\u4ec0\u4e48?\u5982\u679c\u628a\u6211\u4eec\u7684\u601d\u60f3\u5f3a\u52a0\u5728\u5408\u4f5c\u7684KOL\u8eab\u4e0a\uff0c\u5c31\u4f1a\u51fa\u73b0\u6240\u6709\u5408\u4f5c\u8005\u5185\u5bb9\u7684\u5927\u540c\u5c0f\u5f02\uff0c\u9020\u6210\u66dd\u5149\u7684\u6d6a\u8d39\u3002KOL\u662f\u6700\u4e86\u89e3\u81ea\u5df1\u53d7\u4f17\u7684\u4eba\uff0c\u77e5\u9053\u54ea\u79cd\u98ce\u683c\u662f\u7c89\u4e1d\u559c\u6b22\u7684\u3002<\/p>\n

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\u8ba9KOL\u5c06\u8425\u9500\u76ee\u7684\u4ee5\u5df1\u7684\u6545\u4e8b\u548c\u7ecf\u5386\u7684\u65b9\u5f0f\u8bb2\u51fa\u6765\uff0c\u8fdc\u6bd4\u751f\u786c\u7684\u690d\u5165\u66f4\u80fd\u6293\u4f4f\u4eba\u5fc3\u66f4\u6709\u8bf4\u670d\u529b\uff0c\u7c89\u4e1d\u4e5f\u4e0d\u4f1a\u56e0\u4e3a\u89c9\u5f97\u8fc7\u4e8e\u751f\u786c\u800c\u4ea7\u2f63\u538c\u70e6\u3002<\/p>\n

(2)\u901a\u8fc7\u6709\u6548\u7684\u65f6\u95f4\u6700\u5927\u5316\u5f71\u54cd<\/p>\n

\u4e3a\u4e86\u4f7f\u89c6\u9891\u5728 TikTok \u4e0a\u6709\u6548\uff0c\u65f6\u673a\u5c31\u662f\u4e00\u5207\u3002<\/p>\n

\u592a\u77ed\uff0c\u4fe1\u606f\u53ef\u80fd\u542b\u7cca\u4e0d\u6e05;\u65f6\u95f4\u8fc7\u957f\uff0c\u89c2\u4f17\u4f1a\u5931\u53bb\u5174\u8da3\uff0c\u53ef\u80fd\u4f1a\u5728\u663e\u793a\u57fa\u672c\u4fe1\u606f\u4e4b\u524d\u67e5\u770b\u6216\u7ee7\u7eed\u524d\u8fdb\u3002<\/p>\n

\u6839\u636e TikTok \u6307\u6807\uff0c21 \u5230 34 \u79d2\u4e4b\u95f4\u7684\u89c6\u9891\u662f\u89c6\u9891\u5e7f\u544a\u6709\u6548\u7684\u7406\u60f3\u9009\u62e9\u3002<\/p>\n

\u56e0\u6b64\uff0c\u5728\u6b64\u65f6\u95f4\u8303\u56f4\u5185\u6700\u5927\u5316\u60a8\u7684\u4fe1\u606f\u4e3a\u60a8\u63d0\u4f9b\u4e86\u521b\u5efa\u4e0e\u60a8\u7684\u53d7\u4f17\u5efa\u7acb\u8054\u7cfb\u5e76\u63a8\u52a8\u8f6c\u5316\u7684\u5e7f\u544a\u7684\u6700\u4f73\u673a\u4f1a\u3002<\/p>\n

(3)\u771f\u5b9e\u5185\u5bb9<\/p>\n

\u5728 TikTok \u8fdb\u884c\u8425\u9500\u65f6\uff0c\u6210\u529f\u7684\u5173\u952e\u662f\u786e\u4fdd\u60a8\u5b9a\u671f\u53d1\u5e03\u539f\u521b\u5185\u5bb9\u3002\u5982\u679c\u60a8\u7684\u76ee\u6807\u662f\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u90a3\u4e48\u4fdd\u6301\u76f8\u5173\u6027\u81f3\u5173\u91cd\u8981\u3002<\/p>\n

\u901a\u8fc7\u7ecf\u5e38\u53d1\u5e03\uff0c\u60a8\u8fd8\u53ef\u4ee5\u67e5\u770b\u54ea\u4e9b\u6709\u6548\uff0c\u54ea\u4e9b\u65e0\u6548\u3002\u6b64\u5916\uff0c\u5e73\u53f0\u7b97\u6cd5\u53ef\u4ee5\u5e2e\u52a9\u60a8\u6839\u636e\u5b83\u4ea7\u751f\u7684\u5370\u8c61\u8c03\u6574\u60a8\u7684\u5e16\u5b50\u3002\u5f53\u54c1\u724c\u521a\u8d77\u6b65\u65f6\uff0c\u7ecf\u5e38\u53d1\u5e16\u53ef\u4ee5\u5e2e\u52a9\u4ed6\u4eec\u5c1d\u8bd5\u5404\u79cd\u5185\u5bb9\u7c7b\u578b\u3002<\/p>\n

(4)\u5728\u5a31\u4e50\u548c\u63a8\u5e7f\u4e4b\u95f4\u627e\u5230\u5e73\u8861<\/p>\n

\u5982\u679c\u4e00\u4e2a\u89c6\u9891\u4e2d\u5e7f\u544a\u5360\u8f83\u5927\u6bd4\u91cd\uff0c\u89c2\u4f17\u4f1a\u8df3\u8fc7\u5b83\u3002\u91cd\u8981\u7684\u662f\u9996\u5148\u901a\u77e5\u548c\u5a31\u4e50\uff0c\u8ba9\u89c2\u4f17\u5728\u521a\u5f00\u59cb\u65f6\u4e0e\u60a8\u7684\u89c6\u9891\u4e92\u52a8\u3002\u5728\u60a8\u62e5\u6709\u8ffd\u968f\u8005\u4e4b\u540e\uff0c\u8bf7\u53d1\u5e03\u66f4\u591a\u4fc3\u9500\u5e16\u5b50\uff0c\u5305\u62ec\u60a8\u7684\u4ea7\u54c1\u6559\u7a0b\u3001\u4e0e\u5546\u54c1\u4e92\u52a8\u7684\u4eba\u6216\u72ec\u5bb6\u4f18\u60e0\u3002\u901a\u8fc7\u5e73\u8861\u5a31\u4e50\u548c\u5e7f\u544a\uff0c\u60a8\u53ef\u4ee5\u4e0e\u6f5c\u5728\u4e70\u5bb6\u5efa\u7acb\u8054\u7cfb\u3002<\/p>\n

(5)\u6709\u5e7d\u9ed8\u611f<\/p>\n

\u4e0e TikTok \u7528\u6237\u4e92\u52a8\u7684\u6700\u4f73\u65b9\u5f0f\u662f\u901a\u8fc7\u5e7d\u9ed8\u83b7\u5f97\u4e50\u8da3\u5e76\u5efa\u7acb\u8054\u7cfb\u3002\u8be5\u5e73\u53f0\u4e0a\u7684\u7528\u6237\u5e0c\u671b\u83b7\u5f97\u5a31\u4e50\u3002<\/p>\n

\u627e\u51fa\u60a8\u7684\u5229\u57fa\u4ee5\u53ca\u5982\u4f55\u521b\u5efa\u7a81\u51fa\u60a8\u7684\u54c1\u724c\u7684\u5185\u5bb9\u9700\u8981\u65f6\u95f4\u3002\u521b\u5efa\u6709\u8da3\u7684\u89c6\u9891\u548c\u4e50\u8da3\u53ef\u4ee5\u4f7f\u60a8\u7684\u4ea7\u54c1\u4ee4\u4eba\u96be\u5fd8\u3002\u4e0e\u5176\u4e13\u6ce8\u4e8e\u89c2\u70b9\uff0c\u4e0d\u5982\u4eab\u53d7\u521b\u9020\u5185\u5bb9\u7684\u4e50\u8da3\uff0c\u89c2\u4f17\u4e5f\u4f1a\u968f\u4e4b\u800c\u6765\u3002<\/p>\n

\u901a\u8fc7\u67e5\u770b\u5176\u4ed6\u8425\u9500\u6d3b\u52a8\u5982\u4f55\u8131\u9896\u800c\u51fa\u6765\u8fdb\u884c\u7814\u7a76\u3002\u4eba\u4eec\u5e0c\u671b\u770b\u5230\u8f7b\u677e\u6709\u8da3\u7684\u5185\u5bb9\u3002\u5f53\u4f60\u8ba4\u771f\u8bfb TikTok \u65f6\uff0c\u54ea\u4e9b\u5e7f\u544a\u7ed9\u4f60\u7559\u4e0b\u6df1\u523b\u5370\u8c61?\u6709\u6ca1\u6709\u529e\u6cd5\u901a\u8fc7\u521b\u5efa\u548c\u6709\u8da3\u53c8\u597d\u73a9\u7684\u89c2\u4f17\u4ea7\u751f\u5171\u9e23\u7684\u5185\u5bb9\u6765\u7a81\u51fa\u4f60\u7684\u54c1\u724c?<\/p>\n

3.\u53d1\u5e03\u7b56\u7565<\/p>\n

(1)\u901a\u8fc7\u53f7\u53ec\u6027\u7528\u8bed\u673a\u4f1a\u5efa\u7acb\u8054\u7cfb<\/p>\n

\u5728\u8425\u9500\u4e2d\u663e\u793a\u53f7\u53ec\u6027\u7528\u8bed (CTA) \u53ef\u4ee5\u4e0e\u89c2\u770b\u8005\u5efa\u7acb\u8054\u7cfb\uff0c\u5e76\u5728\u89c2\u770b\u60a8\u7684\u89c6\u9891\u540e\u4e3a\u4ed6\u4eec\u63d0\u4f9b\u660e\u786e\u7684\u4e0b\u4e00\u6b65\u3002<\/p>\n

TikTok \u7684 Ad Manager \u63d0\u4f9b\u53ef\u70b9\u51fb CTA \u7684\u529f\u80fd\u3002\u6839\u636e\u54c1\u724c\u76ee\u6807\uff0c\u5ba2\u6237\u53ef\u4ee5\u70b9\u51fb\u8d2d\u4e70\u4f18\u60e0\u3001\u67e5\u770b\u4f18\u60e0\u3001\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3001\u67e5\u627e\u4f4d\u7f6e\u7b49\u7b49\u3002\u53ef\u70b9\u51fb\u7684\u6309\u94ae\u53ef\u4ee5\u5728\u7f51\u7ad9\u4e0a\u521b\u9020\u66f4\u591a\u6d41\u91cf\uff0c\u5e76\u5c06\u4f60\u7684\u4ea7\u54c1\u4e0e\u53d7\u4f17\u65e0\u7f1d\u8fde\u63a5\u3002<\/p>\n

\u53e6\u5916\uff0c\u8fd9\u4e3a\u89c2\u4f17\u521b\u9020\u4e86\u66f4\u5177\u4e92\u52a8\u6027\u7684\u4f53\u9a8c\uff0c\u56e0\u4e3a\u4ed6\u4eec\u53ef\u4ee5\u8d85\u8d8a\u77ed\u89c6\u9891\u7684\u5185\u5bb9\uff0c\u66f4\u591a\u5730\u4e86\u89e3\u4f60\u7684\u54c1\u724c\u6240\u63d0\u4f9b\u7684\u5185\u5bb9\u3002\u63d0\u4f9b\u53f7\u53ec\u6027\u7528\u8bed\u53ef\u4ee5\u589e\u52a0\u8f6c\u5316\u7387\uff0c\u5e76\u4e14\u662f\u9ad8\u6027\u80fd\u5e7f\u544a\u7684\u4e3b\u8981\u5185\u5bb9\u3002<\/p>\n

\u4f8b\u5982\uff0c\u661f\u5df4\u514b\u7684#GoodVibeMessenger\u65b0\u5e74\u6d3b\u52a8\u6e05\u695a\u5730\u5411\u89c2\u4f17\u4f20\u8fbe\u4e86\u4e0b\u4e00\u6b65\u884c\u52a8\u3002\u901a\u8fc7\u8fd9\u79cd\u8425\u9500\u7b56\u7565\u8fdb\u884c\u8054\u7cfb\uff0c\u54c1\u724c\u5c06\u80fd\u591f\u5411\u53c2\u4e0e\u6b64\u4f18\u60e0\u7684\u6d88\u8d39\u8005\u53d1\u9001\u672a\u6765\u7684\u4fc3\u9500\u5185\u5bb9\u3002\u4e0e YouTube \u4e00\u6837\uff0cTikTok \u7684\u7b97\u6cd5\u4f1a\u5956\u52b1\u9891\u7e41\u4e14\u4e00\u81f4\u7684\u5e16\u5b50\u3002<\/p>\n

TikTok\u8425\u9500\u5185\u5bb9\u600e\u4e48\u505a?<\/strong><\/p>\n

\u4e0e\u8138\u4e66\u6216Twitter\u7b49\u793e\u4ea4\u5a92\u4f53\u7f51\u7ad9\u4e0d\u540c\uff0cTikTok\u7684\u6d41\u884c\u8d8b\u52bf\u53d8\u5316\u975e\u5e38\u5feb\uff0c\u8fd9\u4e00\u5468\u6d41\u884c\u7684\u5185\u5bb9\u4e0b\u4e00\u5468\u5c31\u4e0d\u706b\u4e86\uff0c\u6240\u4ee5\u5173\u952e\u662f\u8981\u5c3d\u5feb\u8ddf\u98ce\u3002\u4ee5\u4e0b\u662f\u4e00\u4e9b\u5efa\u8bae\uff1a<\/p>\n

01 \u4f7f\u7528\u6d41\u884c\u97f3\u4e50<\/p>\n

TikTok\u5f88\u5927\u4e00\u90e8\u5206\u4eba\u90fd\u4f7f\u7528\u6d41\u884c\u97f3\u4e50\u6765\u4e3a\u89c6\u9891\u4f34\u594f\u3002\u97f3\u4e50\u53ef\u80fd\u5305\u62ec\u6b4c\u66f2\u3001\u6f14\u8bb2\u3001\u7535\u89c6\u6216\u7535\u5f71\u5bf9\u8bdd\u97f3\u9891\u7684\u526a\u8f91\u3002\u4f60\u53ef\u4ee5\u4f7f\u7528\u5e73\u53f0\u63d0\u4f9b\u7684\u97f3\u4e50\uff0c\u4e5f\u53ef\u4ee5\u81ea\u5df1\u4e0a\u4f20\u97f3\u9891\uff0c\u4f46\u8981\u6ce8\u610f\u7248\u6743\u95ee\u9898\uff0c\u6ca1\u6709\u7248\u6743\u7684\u97f3\u9891\u5343\u4e07\u4e0d\u80fd\u7528\u3002<\/p>\n

\u4e00\u65e6\u97f3\u4e50\u88ab\u7528\u5728\u89c6\u9891\u4e2d\uff0c\u5b83\u5c31\u4f1a\u88ab\u4fdd\u5b58\u5728TikTok\u4e0a\uff0c\u7136\u540e\u53ef\u4ee5\u88ab\u5176\u4ed6\u521b\u4f5c\u8005\u91cd\u590d\u4f7f\u7528\u3002\u5982\u679c\u89c6\u9891\u706b\u4e86\u7684\u8bdd\uff0c\u5c31\u6709\u53ef\u80fd\u8ba9\u8be5\u89c6\u9891\u7684\u914d\u4e50\u4e00\u8d77\u706b\u4e86\u3002\u5f88\u591a\u97f3\u4e50\u4eba\u5c31\u662f\u8fd9\u6837\u5b50\u5728TikTok\u6210\u4e3a\u4e86\u8d85\u7ea7\u5de8\u661f\uff0cTikTok\u4e5f\u9f13\u52b1\u521b\u4f5c\u8005\u4f7f\u7528\u5e73\u53f0\u7684\u70ed\u95e8\u97f3\u4e50\u8fdb\u884c\u521b\u4f5c\u3002<\/p>\n

02 \u8bdd\u9898\u6311\u6218<\/p>\n

\u4f60\u53ef\u4ee5\u53c2\u52a0\u5e73\u53f0\u4e0a\u5176\u4ed6\u4eba\u53d1\u5e03\u7684\u8bdd\u9898\u6311\u6218\uff0c\u5c1d\u8bd5\u4f7f\u7528\u76f8\u5173\u6807\u7b7e\u53d1\u5e03\u89c6\u9891\u3002\u8fd9\u662f\u5728TikTok\u4e0a\u975e\u5e38\u6d41\u884c\u7684\u4e00\u79cd\u65b9\u5f0f\uff0c\u4f46\u6709\u4e00\u70b9\u96be\u5ea6\uff0c\u5173\u952e\u5728\u4e8e\u5185\u5bb9\u5fc5\u987b\u80fd\u591f\u5e7f\u6cdb\u5f15\u53d1\u7528\u6237\u7684\u6a21\u4eff\u548c\u5171\u9e23\u3002<\/p>\n

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03 \u4e8c\u91cd\u5531\u548c\u6ee4\u955c<\/p>\n

TikTok\u4e8c\u91cd\u5531(TikTok Duet)\u662f\u4e00\u79cd\u6d41\u884c\u7684\u73a9\u6cd5\uff0c\u5141\u8bb8\u7528\u6237\u6a21\u4eff\u522b\u7684\u89c6\u9891\uff0c\u5e76\u5c06\u4e24\u4e2a\u89c6\u9891\u5408\u5e76\u4e3a\u4e00\u4e2a\u8fdb\u884c\u53d1\u5e03\u3002\u901a\u5e38\u5728\u5176\u4ed6\u7528\u6237\u8bd5\u56fe\u6a21\u4eff\u539f\u59cbTikTok\u7528\u6237\u6240\u505a\u7684\u4e8b\u60c5(\u6bd4\u5982\u70f9\u996a\u6216\u8df3\u821e)\u65f6\u4f7f\u7528\u3002\u6ee4\u955c\u662f\u7528\u6237\u53d1\u5e03\u89c6\u9891\u65f6\u53ef\u4ee5\u9009\u62e9\u7684\uff0c\u6709\u65f6\u5019\u4e00\u4e2a\u56e0\u4e3a\u4f7f\u7528\u67d0\u4e2a\u6ee4\u955c\u89c6\u9891\u706b\u4e86\u4e4b\u540e\uff0c\u5f80\u5f80\u4f1a\u5e26\u52a8\u4e00\u6ce2\u6ee4\u955c\u6f6e\u6d41\u3002<\/p>\n

\u8425\u9500\u5bf9\u4e8e\u5546\u5bb6\u6765\u8bf4\u662f\u6bd4\u8f83\u91cd\u8981\u7684\uff0c\u8981\u60f3\u8ba9\u522b\u4eba\u77e5\u9053\u81ea\u5df1\u7684\u54c1\u724c\u5c31\u8981\u505a\u8425\u9500\u63a8\u5e7f\uff0c\u8fd9\u6837\u4ea7\u54c1\u7684\u66dd\u5149\u5ea6\u624d\u4f1a\u5927\uff0c\u624d\u4f1a\u88ab\u66f4\u591a\u4eba\u77e5\u9053\uff0c\u5229\u7528tiktok\u505a\u8425\u9500\u662f\u4e00\u4e2a\u975e\u5e38\u4e0d\u9519\u7684\u9009\u62e9\u3002\u60f3\u8981\u505a\u597dtiktok\u8425\u9500\u53ef\u4ee5\u53c2\u8003\u4e0a\u9762\u7684\u76f8\u5173\u5185\u5bb9\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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